SOURCE: ChetChat

SOP stands for Statement of Purpose written by the graduate students for a particular course in a university. There are several sub courses available in business analytics field and the career scope is high due to its level in the market as the course is in high demand by various organizations and multinational companies.

SOP helps an institution to arrange candidates based on their achievements and willingness to join the university. Some of the tips are shared below about SOP writing, students must take notes of these points.

SOP For Business Analytics

Writing an SOP is not that big a deal, for Business Analytics first the ideas and thoughts must be aligned to write a perfect SOP according to the structure provided by various sites and mentors.

This is the best opportunity for good students various other activities and fields that can represent their skills and interests and why they have chosen a particular university for their graduation purpose.

1. Usually, SOP must have a starting paragraph about the student’s interest in the study and choose a college with a strong reason.
2. Mention more about the university in great details and the purpose of you being admitted there.
3. More details about internship programs, work experiences and the positions assigned to the student must be written effectively.
4. Also, write about your skills and the requirements of college being fulfilled through your skills and competent personality in academics or sports or any other field.
5. A student must highlight his/her skills and describe ethics as per the need of the institution.
6. Be creative as much as you can be so that your application stands out with a relevant and appreciable message.
7. Just write about yourself, don’t exaggerate anything and be honest about your skills and abilities. Being formal is essential but at the time being, you are also important.

Tips for Writing an SOP for Business Analytics 

Before drafting a Business Analytics SOP, you should brainstorm all of your options. This is your sole chance to show the admissions committee who you are outside of your academic achievements. Storytelling is becoming increasingly significant in a variety of fields. This might be incorporated into your Business Analytics SOP.

Here are some suggestions for creating an intriguing SOP for Business Analytics:

• Begin by stating what you hope to study in university. Be detailed in your choice and consider all of the aspects that could influence your decision to pursue that particular route.
• What makes you desire to pursue that degree in particular? This might be your chance to describe why you’ve chosen that University course or how the work of some of the faculty members has influenced your decision to follow that programme.
• Give specific examples of your professional experience in that industry. What did you learn and what motivated you to pursue further study in that profession should be clearly stated.
• Let’s talk about university. Why do you want to go there in particular, or do you want to know more about the faculty members, worldwide relationships, and so on?
• Explain how you can help that university and how your abilities may compliment their targeted applicants’ criteria.
• Incorporate your personality qualities into the Business Analytics SOP.
• Discuss your interests, hobbies, and routines, but make sure they’re all related to the main argument you’re attempting to convey.

How to Write SOP For Business Analytics?

The starting paragraph of your SOP must contain details of the course and why you’ve opted for a particular university or college. Then mention your skills and work experiences with any organizations along with your positions.

Certificates and various competitive documents can be attached and the description about it can be written in a short paragraph.

Here are the points to refer :

• Describe your personal and professional work ethics while highlighting your abilities. This should contain your commitment to achieving your objective and advancing your career.
  • Ability to do research
  • Analytical abilities refer to your capacity to learn new things and your ability to pay attention to details.
  • Ability to work both independently and in a group.

• Try to think outside the box to differentiate yourself apart from the competition. However, make sure to provide pertinent information that will help your application stand out.
• Mention your accomplishments in high school and college. Examine the course and be extremely explicit about why you want to take it, combining your work experience and describing your job description.
• After you’ve stated your previous accomplishments and journey, don’t forget to emphasise how your previous experiences have aided you in realising your love for business.
• Make a list of any programming or analytical talents that might help you with company planning. You may also talk about prior Business Analytics projects you’ve worked on.
• Business Analytics SOP should not be overly formal. It will help your application if it is fascinating to read. Admissions committees look at all of the factors that influence one’s personality.
• The most significant aspect of creating a SOP for Business Analytics is to always be yourself. Describe your talents, as well as your strong and weak points. You should be truthful in your presentation, so don’t make claims about things that haven’t happened to you. Be honest with yourself and believe that the admissions committee will see you for who you are.

What not to Include in an SOP for Business Analytics?

Following are the factor’s which should be kept in mind regrading what not to include in your SOP for Business Analytics :

• Exaggerate neither your strengths nor your flaws or talents.
• Business Analytics SOPs should be short, sweet, and to-the-point.
• Don’t forget to describe your flaws, obstacles you encountered while working, and how you overcame them.
• Excessive use of words should be avoided.
• Don’t talk about your family background, finances, or all of your accomplishments.

Also Read: SOP for MS in Data Science

SOP For MS In Business Analytics

While I have worked in client management and corporate development and am a Master’s degree in business administration in marketing, in every move I have found my graduation in IT is coming out to support my progress on the professional front. The critical thinking method developed over four years during my graduation, has been instrumental in my progress not only in my academic pursuit, but also in the career direction that I have chosen for myself. More than that the methodology of critical analysis, analytical analysis and decision-making have ensured that I build a space for myself. It certainly gave me an edge and also brought to light that what counts in a company is not how well you can market it, but rather how well you evaluate the different criteria and find a way to sell it. Serving in multi-dimensional geographies such as that of South East Asia and the Americas, I have also come to realise that it is not a domestic problem but rather a global determinant and hence my decision to pursue a Master’s degree in Research and Analytics at XXX University.

Going forward from now on, I want to move on to the role of a Strategist, and I believe that in order to be able to use my skills efficiently and find a place in the top management of a global leader, I need to apply an appropriate knowledge of market analytics to my preparation. My schooling and practise has so far exposed me to the different possibilities, tools and processes, but in order to be at the top of my work, I must learn the same and, hence, my decision to revisit the academy and further improve my skill set. My graduation and postgraduate study, accompanied by comprehensive professional exposure to a multitude of clients, helped me assess and appreciate my own capabilities. In the same way, I have come to recognise market analytics as the bedrock of progress for every business and move forward and I imagine myself having a place within the same domain of decision-makers who decide the tide of business across the globe. In order to do the same, I must now apply to my simple knowledge the perception of the global economy, the different influencers and also further embellish my intelligence with a finer, more complex methodology in market analytics in order to obtain an advantage on the others. And against all these goals, the curriculum gives me a robust forum that will help me review my prior years of studying, teach me winning strategies, and help me build a strategic market outlook. Interacting with a varied set, I would not only learn about business analytics, but I would also have the chance to experience it live and be ready for my career goals.

From here on, I feel that Market Analytics will see a marked increase in practitioners from all walks of life, with a wide spectrum of expertise studying the pure science of analytics and relating their respective experience in the field. With more variety and a broader outlook, the industry will invite seasoned and seasoned professionals to look at how they do business in a changing scenario. And when it happens, I’d like to be up for the challenge.

Sample SOP For MS In Business Analytics

Sample SOP for MS in Business Analytics (Source- essay forum):

By pursuing graduate studies in business analytics, I wish to explore the dynamic field of big data analytics, predictive analytics and machine learning in-depth to create stories from an intricate mosaic of data.

I got introduced to the domain of data analysis in the pre-final year of my undergraduate degree, during my tenure as a member of the college BAJA SAE team, where we fabricated an all-terrain vehicle from scratch. As the lead in Transmission Design and Costing, I had to correlate and analyze the performance metrics as well as the cost of various parts to be used in building the vehicle with high precision to help the team in building a cost-effective and efficient machine. The huge variations in results due to minute changes in even a single metric and the immense impact of decisions on the success of the project provided a challenging experience for me and at the same time gave me a glimpse at the huge scope of analytics.

Post completion of my undergraduate degree, I decided to pursue a career in analytics and got an opportunity to work as a Business Operations Associate at ZS, a leading sales, and marketing consulting firm. Currently, in ZS, I work in a team of 8 members for a pharmaceutical giant in the United States, performing sales crediting, quota setting, reporting, and sales analytics as per the client requirements.

My work on sales crediting front requires me to transform third-party provided unstructured data into a client-specific format with the help of data management tools such as SAS and MS Access. To drive the performance of client’s diverse portfolio of business units, our team designs unique incentive plans catering to their specific requirements, taking into consideration different aspects of the client’s performance in the highly competitive pharmaceutical market of United States, a few being the historical sales trend, market potential, sales forecast for the forward-looking months and others as a part of quota setting process.

Apart from these, I have also effectively generated an array of interactive reports with the help of Excel VBA which showcases client’s sales performance and at the same time provides them with befitting trends and insights that help them in their consequent business decisions.

As a recognition of my efforts, I was awarded Making My Impact award and was subsequently selected as an OpEx Champion from a pool of 300 plus candidates across the New Delhi and Pune offices of ZS in India. My work at ZS not only made me realize the importance of analytics in finding solutions to complex business problems but also gave me the experience of formulating effective strategies to address the same.

I have realized that my current work experience is not enough to satiate my thirst for knowledge and pursuing a graduate degree will not only quench the thirst but will also help me understand much more granular details of the same.

In my quest for a graduate program that will provide me with a steep learning curve and also fulfill my short term goal of combining the best academic tools available with practical approach and acquire the necessary skill sets required to accomplish my long-term goal of being an analytics specialist, I found the XXXX program at University of XXXXX to be an ideal choice.

I also look forward to working under Prof. XXXX whose works on XXXX which aligns with my interests. I am confident that with my engineering background, statistical research projects and consulting work experience, I will not only contribute to the diversity of the class but will also bring forth original and effective ideas in the various discussions held in due duration of the course and sincerely hope that you will share my confidence and grant me the opportunity to continue further studies in your esteemed institution.

Also Read: MS in Business Analytics in USA

Sample SOP For Business Analytics

Sample SOP for Business Analytics (Source- douban):

Though I have been working in client management and business development and am a Master’s in business administration in marketing, at all steps I have found my graduation in IT come out to assist my success on the professional front. The analytical thought process, cultivated over four years during my graduation has been instrumental in my success in not merely my academic pursuit following that, but also the professional career path I have chosen for myself. It has definitely given me an edge and also brought to light that in business, what matters is not how well you can sell it, but rather, how well do you analyze the various parameters and find a way to sell it.

Working in multi-dimensional geographies like that of South East Asia and the Americas, I have come to also understand that it is not a domestic phenomenon but rather a global determinant and hence my decision to pursue a Masters in Science and Analytics at ABC University. Moving forth from now, I wish to transition into the role of a Strategist and I believe that to be able to effectively utilize my skills and find a position in the top management of a leading multi-national, I must further incorporate into my training the effective understanding of business analytics. My education and experience have so far introduced me to the various possibilities, tools, and methods but to be at the top job, I must master the same and hence, my decision for revisiting academia and embellishing my skill set further.

My graduation and post-graduation followed by extensive career exposure with a multitude of clients have helped me assess and understand my strengths. Throughout the same, I have come to appreciate business analytics as to the backbone of success for any business and moving forth, I envision myself finding a position within the same sphere of decision-makers who determine the tide of businesses across the globe. To achieve the same, I must now add to my foundational knowledge the understanding of a global economy, the various influencers and also further embellish my intellect by finer more complex technique of business analytics to gain the edge over the others. And to all these aspirations, the program offers me a comprehensive platform which would help me review my learning of the years gone by, teach me the winning techniques and also help me develop a holistic perspective of businesses. Interacting with a diverse set, I would not merely learn about business analytics but also get the opportunity to practice it in a live scenario and be ready for my career goals.

Ahead from here, I feel Business Analytics would see a marked rise in professionals from every stream, with a variety of experience delving into the pure science of analytics and relating their respective experience in the sector. With more diversity and a wider perspective, the sector would invite tenured and seasoned professionals to look at the way they conduct businesses in the changing scenario.  And when that happens, I wish to be ready for the challenge.

Also Read: How to write an SOP? Learn in Simple Steps- Updated 2020

Sample SOP For Business Analytics In UK

While I have worked in client management and corporate development and am a Master’s degree in business administration in marketing, in every move I have found my graduation in IT is coming out to support my progress on a professional basis. The critical thinking method that has been developed for over four years since my graduation has been instrumental in my progress not just in my academic pursuit, but also in the career direction that I have chosen for myself. It certainly gave me an edge and also brought to light that in business, what counts is not how well you can market it, but rather how well you evaluate the different criteria and find a way to sell it.

Serving in multi-dimensional geographies such as South East Asia and the Americas, I have also come to realise that this is not a domestic problem, but rather a global determinant, and hence my decision to pursue a Master’s degree in Science and Analytics at ABC University. Going forward from now on, I intend to move on to the role of Strategist, and I feel that in order to be able to make efficient use of my expertise and to find a place in the top management of a leading multinational, I must further integrate into my preparation an effective understanding of market analytics. My schooling and practise have so far exposed me to the different possibilities, techniques and processes, but in order to be at the top of my job, I must master the same and, hence, my decision to revisit the academy and further develop my skills. My graduation and postgraduate study, accompanied by comprehensive professional exposure to a multitude of clients, helped me assess and appreciate my strengths. In the same way, I have come to recognise market analytics as the bedrock of progress for every business and move forward and I imagine myself having a place within the same domain of decision-makers who decide the tide of business across the globe. In order to do the same, I must now apply to my simple knowledge the perception of the global economy, the different influencers and also further embellish my intelligence with a finer, more complex methodology in market analytics in order to obtain an advantage on the others. And against all these goals, the curriculum gives me a robust forum that will help me review my prior years of studying, teach me winning strategies, and help me build a strategic market outlook.

Interacting with a varied set, I would not only learn about business analytics, but I would also have the chance to experience it live and be ready for my career goals. From here on, I feel that Market Analytics will see a marked increase in practitioners from all walks of life, with a wide spectrum of expertise studying the pure science of analytics and relating their respective experience in the field. With more variety and a broader outlook, the industry will invite well-off and experienced experts to look at how they do business in a changing scenario. And when it happens, I want to be up for the challenge.

Also Read: How to write an SOP for MS in MIS

Business Analytics Personal Statement

This is a clear example of a Personal Statement of Acceptance for a Master’s Degree in Business Intelligence, Data Analysis and Marketing, or something related to SEO. With new media emerging around the corner, modern-day science has become highly data intensive. Constant progress has been a question of time if one is to keep pace with the technologically sophisticated day-to-day. The field of research is no exception to this demand. In reality, with data and technology being inseparable, the position of analysts is constantly expanding. I consider taking part in the Business Analytics programme at XYZ University to be the next step of my evolution. The problems were not the actual problems, the problem is thought to be problematic,” someone once told me. At the same time, I considered the comment to be funny, frank and reflective. I found very early in my life that I naturally took a very rational and systematic approach to problem-solving.

Whenever I was presented with a question, whether at a personal level or in academia, I always tried to analyse the problem first, look at the causes of my illnesses, and then take a good look around and find a way out. If I knew the way out, all I wanted to do was draw the dots that would take me out. Over time, I have gained a taste for problem solving by research. I have proven to be extremely strong in the area of mathematics, to be able to find answers to problems that some have considered perplexing. Personally, I enjoyed the difficulty of finding the solution to a complicated question. It has brought me a feeling of accomplishment. Another feature of mathematics that I considered to be very fascinating is that though any topic posed a specific problem, it could be overcome by a similar collection of skills and logical approaches. It was in spite of my love of mathematics that I completed my Bachelor of Science in Mathematics and Statistics from the University of Missouri, Kansas City, in 2004. In my major, I obtained a high GPA of 3.9/4.0, with an average GPA of 3.5/4.0. I considered my high GPA as further evidence of my ability to solve quantitative and statistical problems.

When the time had come to pursue a career direction, the world of analytics seemed to be the logical choice for me. I want to call this ‘natural selection.’ Although I knew that the field of analytics would be perfect for me, I did not fully foresee how excitingly flexible the role of analyst could be. It came as a surprise to me at a time when in the course of my schooling and job experience, I found that I could blend into every industry and use my skills to fuel company growth and productivity. Only thinking about the myriad of unique challenges that every industry and every company could face is incredibly exciting to me. Each business, with its many divisions, each department having a number of roles, provides an analyst with a multitude of opportunities to drive productivity. The opportunity to bring about a positive shift from process level to business policy is another part of analytics that I find to be highly appealing. Starting my career as Senior Account Receivable Analyst to be Primary Energy Analyst at HIS Parvin & Gertz’s Vice President, the nine years I have served as an analyst have been incredibly successful and have proven to be a continuous journey of learning, growth and progress. However, as the market world expands and technical developments bring improvements to the analytical sector, it is important for analysts to ‘upgrade’ themselves. Personally, I don’t believe in stagnation at any degree, and I would like to keep myself in a constant state of learning and learning. I believe that the graduation of a Master’s degree with a focus on analytics will allow me to further develop my skills and prove to be a significant boost to my professional development. The three main fields of data analysis-predictive (forecasting), descriptive (business intelligence and data mining) and prescriptive (optimization and simulation)-are covered by the software. This will give me a well-rounded, in-depth, analytical-focused intellectual understanding. While I’ve got a B.Sc. Degree in Mathematics and Statistics, my basic analytics expertise has primarily been drawn from experience. In order to achieve sharp understanding, I assume, sound intelligence, Efficient skills, academic credentials are a critical factor.

Via this course, I would like to improve this part of my professional profile. The curriculum also focuses on educating students in a range of business resources, where students receive training directly from suppliers. I look forward to upgrading my technical skills as this is essential for the productive mining and reporting of results. Finally, I look forward to learning from one of the nation’s best analytics faculties, as well as business leaders and teachers from other influential institutions, such as the Kellogg School of Management. I believe that this will help me to build a new, detailed perspective on the convergence of business, technology and analytics. I assume that this curriculum will prepare me for the anticipated technology advances in the near future and the impact they will have on the field of analytics. By taking this step into the next level of my career journey, I will be able to work towards higher expertise in enabling senior management to make better strategic decisions and plans and to train them to follow a new field of analytics.

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